All at One Project is a Shop fitting / renovation specialist located in Punchbowl, servicing clients Australia-wide. They were successfully running their business but they needed to communicate with their clients more interactively and refocus their marketing efforts to directly target their target market.
Previously, they were in the Yellow Pages and advertising in local papers and community papers without too much success. In fact, they had only received a few calls over the whole year!
Marketing specialists at eHarbour marketing completely revamped their marketing effort, to directly target their market and increase brand awareness.
Firstly, All at One project increased their online presence through complete revamp of their webpage, that now not only looked much more professional, but at the same time included additional features, like the areas they serviced.
All at one project also started a Facebook business page, providing a direct channel to communicate with their clients, and added Facebook features to their website, making it much more interactive then what it was before.
All At One project then started a Facebook ad campaign directed at their target market, over 30 year olds, living in Sydney, who speak Korean, the primary language for business at All at One project targeting Kitchen and House renovations. Conjunctively, All at One project then ran a highly targeted campaign on Google for their commercial clients.
This revamp was a huge success and within 1 month, All at One project was attracting clients from their target market that they were never able to access before.
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